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Professional Communicators Must Evolve in Anti-Expert Era: Tips from an Award-Winning Journalist
It’s no secret that public trust in institutions, experts and traditional media is at an all-time low. What does that mean for professional communicators — those traditionally tasked with delivering factual, well-researched and impactful messages? Kelsey Boudin, a former award-winning journalist, has some insights for how comms pros must evolve in the anti-expert era. His […]

Expert Insights: Why Your Nonprofit Needs an AI Policy
Our friends and partners at Grand River Agency have earned a new certification in Artificial Intelligence for Nonprofit Marketing & Fundraising. So they’ve been particularly attuned to the policies that must be in place for nonprofits to use AI ethically and effectively. Chief among these, your nonprofit needs an AI policy. Grand River Agency President […]

Grand River Agency Leads AI-Driven Fundraising Revolution for Nonprofits
Artificial intelligence (AI) is no longer just a futuristic concept — it’s here transforming the nonprofit fundraising landscape. We’re so excited that our partners at Grand River Agency, a Western New York-based nonprofit marketing and fundraising firm, are taking the lead in this digital revolution harnessing the potential of AI-driven fundraising. Kelsey Boudin, GRA’s Founder […]

Grand River Agency’s Tips for Launching a Business Podcast
Have you ever considered the power of launching a business podcast as part of your 21st-century digital marketing strategy? Even if you think you’re doing all the things, there’s so much more you could probably be doing to move the marketing needle, establish thought leadership and drive results for your organization. Buckle up, because we’re […]

Nonprofit Fundraising Blueprint: Grand River Agency’s $1M Fundraising Campaign
Our partners at Grand River Agency are unveiling the strategies powering a $1 Million Fundraising Campaign for one of its esteemed local nonprofit clients. Grand River Agency prides itself on delivering unparalleled nonprofit fundraising solutions that transcend conventional charity norms – which for decades have been largely unsuccessful for the average nonprofit organization. It takes […]

In The News: Experienced Journalist Addresses St. Bonaventure Hoops PR Crisis
Hey there, business leaders! Grab your coffee and dive into some insightful lessons from the latest PR crisis in college sports. Kelsey Boudin, President and Founder of Grand River Agency, covered numerous PR crises in his career as an award-winning journalist. Today, he guides public relations for client organizations. In his recent opinion column for […]

5 Ways Graphic Design Improves a Nonprofit Case for Support
So many nonprofit fundraising professionals have been there – pouring our hearts and souls into crafting the perfect case for support document, only to feel like our efforts at nonprofit storytelling are getting lost in the noise. Our partners at Grand River Agency have a solution: expert graphic design. Kelsey Boudin, GRA’s President and Founder, […]

Nonprofit Superheroes, Unleash Your Community Superpowers with a Strong Case for Support
Our partners at Grand River Agency are looking to bring out the nonprofit superhero in you! In the nonprofit superhero tool belt, there’s one indispensable secret weapon: a well-crafted, broadly encompassing case for support document. Kelsey Boudin, the Founder and President of Grand River Agency, recently dove into the heart of why every nonprofit should […]
Crack the Code of Engaging Marketing: A Guide to Captivate, Not Irritate
Let’s face it – nobody eagerly anticipates encountering marketing. In an ideal world, your brand would seamlessly blend into the daily lives of your audience. But marketers have to work extremely hard just to be liked. Josh Hatcher, VP of Client Success at Grand River Agency, is back at it again. His new blog post […]

Kelsey Boudin: Public Relations Strategies from a Former Journalist
As a professional journalist, Kelsey Boudin was known for building strong relationships with community leaders who aimed to earn public relations coverage for their businesses and charitable initiatives. Why did some earn that coverage over Boudin’s award-winning career while others failed? Because they were able to build relationships with him! Now the President & Founder […]
Grand River Agency Blog: Unlocking the Power of Nonprofit Community Engagement
Grand River Agency recognizes the critical role community engagement plays in the success of nonprofit organizations. Building a supportive community is not just about spreading awareness. It’s about creating a loyal network that believes in and contributes to your mission. Kelsey Boudin, the President & Founder of Grand River Agency, recently penned a blog that […]
NEW BLOG! Nonprofit Branding Tips for Mission Alignment from Grand River Agency
Branding is so much more than logos and slogans alone. While most people typically think of branding as a “big business” term, the discipline applies for nonprofits of all sizes as well. Josh Hatcher, Vice President of Client Success at Grand River Agency is at it again with some nonprofit branding tips! Read the original […]
Navigating the Digital Landscape: Nonprofit Digital Marketing Trends for 2024
Grand River Agency is out with a NEW BLOG POST about nonprofit digital marketing trends for 2024. In it, Josh Hatcher, GRA’s Vice President for Client Success, provides a roundup of nonprofit digital marketing insights that can guide nonprofit leaders in developing strategies for increased impact. Read the original post here: Nonprofit Digital Marketing Trends […]
Crafting Social Media Success: Know Your Audience & Goals
When it comes to social media marketing, keeping up with the latest trends is like trying to predict a wildfire. But you’re not in it to be trendy. You’re in it to drive success for your organization – no matter what that might look like. So you’re tasked with crafting social media success by: It’s […]
The New Midjourney v6: Massive Leap Forward
Midjourney Discord has recently announced the imminent release of its latest version, v6. The anticipation reached a new level when Nick St. Pierre shared a sneak peek of the upgraded capabilities, leaving users excited about the upcoming changes. In today’s edition, we delve into the most notable enhancements, shedding light on the improved features and […]
StratComm.Live Podcast Debuts at Number 8 in US on iTunes!
We recently launched StratComm.Live: The Small Business and Nonprofit Marketing Podcast – and we’ve had great feedback from our new listeners! But we were amped to see that – IN OUR FIRST WEEK – we reached the Top 8 in the Nonprofit category on Apple Podcasts! Our podcast is showing up right next to some […]